(Ithaca, N.Y. and Lincoln, Neb. – October 1, 2026) – Ithaca College Athletics has entered a partnership with Opendorse, the leading Name, Image and Likeness (NIL) technology, data, and service provider. Through the partnership, Bomber student-athletes will gain the tools, education, and resources to build their personal brands and take advantage of NIL opportunities.
The partnership includes a branded NIL marketplace where fans, alumni, and local businesses can connect directly with Bomber student-athletes, along with on-demand education covering personal branding, financial literacy, and NIL best practices. Compliance and disclosure tools are built directly into the platform, giving athletes a seamless experience while providing the department full visibility as opportunities move through the system.
"At Ithaca, we are committed to providing our student-athletes with an experience that prepares them to succeed both during their time on South Hill and well beyond graduation. Our partnership with Opendorse gives our student-athletes access to meaningful resources, education, and opportunities that will help them understand and maximize the value of their Name, Image, and Likeness, said Aaron Bouyea, Director of Athletics and Campus Recreation at Ithaca College." "This is an important investment in our student-athletes and another example of our commitment to leading with innovation while remaining grounded in the educational values that define Division III athletics."
This partnership marks a significant investment in the student-athlete experience at Ithaca College, placing the Bombers at the forefront of NIL in Division III. Through this partnership, Ithaca College Athletics is committed to championing innovation in NIL and establishing a model for how Division III athletics can create meaningful opportunities for student-athletes.
"Ithaca is putting real resources behind its student-athletes, from the marketplace to the education that helps them build their brands with confidence," said Jake Daugherty, Director, Collegiate Partnerships at Opendorse. "We're looking forward to working with the Ithaca team and seeing what the Bombers accomplish."
As the Liberty League's NIL footprint grows, Ithaca College's commitment sets a marker for what sustained investment in student-athletes can look like at the Division III level.
If you are interested in connecting with an Ithaca College student-athlete regarding NIL opportunities, please visit the Ithaca College Athletics Official NIL Marketplace to explore available student-athletes and partnership opportunities.
For more information about Ithaca College Athletics' partnership with Opendorse and Name, Image, and Likeness (NIL), please contact Tyler Heisey, Associate Director of Athletics, at thiesey@ithaca.edu.
About Opendorse
Opendorse is the technology, data, and service platform powering the Name, Image, and Likeness (NIL) industry for colleges, collectives, consumers, and commercial partners. More than 200,000 athlete influencers use Opendorse to build, promote, and monetize their personal brands through the largest athlete media network.
For media inquiries, contact Opendorse Manager, Marketing and Social Media Blake Schaben at blake.schaben@opendorse.com.
About Ithaca College Athletics
Ithaca College Athletics sponsors 28 varsity sports and competes as a member of NCAA Division III and the Liberty League. The Bombers have a long-standing tradition of athletic and academic excellence, with student-athletes competing at the highest levels of Division III athletics while contributing to the campus and surrounding community.
